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The BFF Team - Who are WE?
Daphne, Founder
Daphne has been running the concept of a baby clothing provider on her mind ever since her first born. Early 2009, at the hem of Spring, she realized she should start somewhere, and so she called up Zay. There, after approximately 2 hours of chat, BFF was born. Being a mother of one boy and one girl, Daphne knows every mother wants the best for their kids, that's right, and so, the motto of BFF is to serve the BEST quality of baby clothing with STYLE.
While Daphne has decided on her chutzpah as a one-leg-kicking owner, she is glad (even after so many tiring hours on the business) that BFF is able to source the best things for you. There'll be more to come, she promises. So, stay tuned!
Zay, Co-founder
This Beauty Columnist claims that she prefers styling babies to models. Since the beginning of 2009, when Daphne told Zay about the idea of having a webstore selling cheap and chic baby clothing - and most importantly high-quality ones! - Zay has magically balanced the marketing communication framework, that includes presentation, and layouts on this website. She's not yet a mother, but already starts dreaming of becoming a soccer mom. And she believes in high-quality and delicate fabrics with style, even for bubs!
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